Calling all Audacious and Ambitious Women! Be Our Guest at our first ever Online Launch Event November 20,2024 at 5pm EST

Our Founder

Meet Our Founder​

Vandana Puranik

#THINKFLUENCER
Business & Brand BUILDER
Marketer, Strategist, Innovator

My Story

Imagine standing on the edge of something extraordinary—not out of a wild impulse or recklessness, but by the excitement of what’s possible – ready to step into a life-changing adventure. That’s where my story begins, right at the brink of the unknown, ready to leap into endless possibilities. It was in that moment, with the future wide open before me, that I found my purpose: to guide bold, restless women who refuse to settle & are tired of playing it safe or small – leading them across the uncharted landscapes of their dreams towards a horizon where anything is possible. This calling didn’t just happen; it was born from a deeply personal experience, woven into the lives of my children and a profound realization.

Let’s rewind to a pivotal moment when I sought a psychologist for my kids, thinking my son’s mischief was just the result of boredom. Sure enough, he was a bright, curious mind in need of more challenges. We were relieved to know we could quench that thirst with advanced learning opportunities and thus we would forge ahead with finding the right place for him. But it was the discovery about my daughter that truly shook me. She was equally gifted but perfectly content in her world. When the psychologist asked what we planned to do for her, we hesitated, assuming her happiness meant she was fulfilled. That’s when the psychologist hit us with the truth: “This is why you need to push for her and fight for her potential. This is exactly how girls get left behind. They find a way to make things work, they keep the peace, they choose happiness. But you need to champion her cause because if you don’t, who will?”

That was my wake-up call. I realized this wasn’t just about my daughter – it was a rallying cry for all women. It made me see the incredible potential we often overlook or push aside. It was a reminder that we need to be our own and each other’s biggest advocates –  and to lift each other up. Whether in business or life, women have limitless potential that we sometimes trade for contentment, unaware of the power we truly hold.

 

Since that eye-opening day, my journey has been about igniting & fanning that spark within women. Like my daughter, many of us may be content without realizing the greatness within us that, if nurtured, can propel us to incredible heights. My mission goes beyond just achieving business success; it’s about awakening to our true potential and ensuring every woman has the support she needs to explore her limitless possibilities. This is the heart of my journey—an adventure of discovery, empowerment, and limitless opportunities.

Who I am as an Entrepreneur

I'm Vandana Puranik, a trailblazer in the entrepreneurial scene, passionately committed to lifting ambitious women entrepreneurs to heights beyond their imagination. My mission? To inject momentum into their ventures, shining a beacon of success and infinite possibilities. My path is one of shattering the status quo, kindling audacious dreams, and envisioning a realm where women lead in every domain. Backed by 25+ years in marketing, innovation, and strategy, my knack for creative problem-solving sets me apart. I've written and championed this indispensable skill, turning turmoil into clarity and fostering steady business expansion. My approach melds bold thinking, relentless curiosity, and love for the unexpected. With 100% success. My career spans significant roles at sprawling multinationals to spirited startups. This reflects my undaunted dedication to surmounting industry-wide hurdles. As a USA Today & Wall Street Journal bestselling author and a sought-after worldwide speaker, (Harvard, Stanford, Cambridge, Oxford, TEDx), I thrive on unconventional routes, guiding individuals and organizations through pivotal changes when old tactics fall short. Raised as a global citizen, my life is deeply influenced by a rich respect for diversity and insightful understanding of human psychology, shaped by my time across different countries. This worldly view and flexibility are key in reshaping my success strategy. My world outside work? It’s filled with laughter, sports, cultural dives, reading, and cherished moments with my family & friends.These experiences enrich my resolve and commitment. At Active Ingredients Inc., I've developed a distinctive methodology for individuals to carve their paths to success. I'm devoted to mentoring and providing insights that bolster business acumen and personal growth. With new publications on the horizon, my role promises to light the way for educational and developmental leaps. I welcome connections to embark on transformative journeys brimming with boundless opportunities and unmatched success. If you’re an audacious & ambitious woman entrepreneur who’s an outlier and knows she’s meant for more, please reach out!
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